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SaaS / B2B Software · Multi Platform Social Publishing SaaS

Virality media

Multi-platform SaaS social media management and publishing platform.

Virality media
30
Weeks operated
3k+
Hours of work
7
Engineers

The brief

Build a production-ready, monetized social media management platform enabling individual users and influencers to schedule, publish, and analyze posts across major social networks — with subscription-gated access tiers, Stripe billing, and an admin portal for business operations management.

What we built

A full-stack social media management SaaS called "Virality Media" comprising:

  • a React.js web app for multi-platform social posting (post-now, schedule, draft, carousel/multi-post) across Instagram, Facebook, LinkedIn, YouTube, and TikTok
  • iOS and Android mobile apps with feature parity
  • a Node.js + Python backend powering posting logic, subscription lifecycle, Stripe payments, coupons, and notification APIs
  • an admin dashboard for audience management, subscription/transaction analytics, revenue graphs, news management, role management, and coupon management
  • a gamified virality points wallet system; and
  • a complete DevOps pipeline across staging, UAT, pre-production, and production environments on AWS (RDS + S3 + Nginx).
Live in production

Full production deployment live: web app, Android and iOS mobile builds, and admin portal — all backed by production AWS infrastructure (RDS, S3, Nginx). Stripe live payment webhooks active. TikTok developer platform verification completed. LinkedIn, Instagram (Reels/Stories), Facebook (Reels), YouTube, and TikTok all integrated and posting in production. Coupon/promo code system live. Subscription tier enforcement, virality points, and in-app notifications operational.

Delivery timeline

How it was built, phase by phase.

8 workstreams across 30 weeks of operated delivery.

  1. buildWeek 1–30

    Subscription & Plan Management Engine

    Full lifecycle subscription system covering plan tiers (Starter, Professional, Free Tier, Influencer), expiry enforcement, post-limit gating, subscription polling, plan upgrade/downgrade flows.

    Live subscription system with Stripe integration, plan expiry enforcement, post-limit controls, and automated renewal for influencer accounts.

    Node.jsStripeMongoDBReact.jsCron JobsWebhooks
  2. buildWeek 1–30

    Multi-Platform Social Media Posting Engine

    Core publishing system supporting post-now, scheduled, and draft posting across Instagram, Facebook, LinkedIn, YouTube, and TikTok — including single image, video, carousel/multi-post, Reels, Stories.

    Unified multi-platform posting engine live on production supporting 5 social networks with per-platform content type differentiation.

    React.jsNode.jsAWS S3Instagram APIFacebook APILinkedIn API
  3. buildWeek 1–22

    Scheduled Post & Draft Management

    Calendar-driven scheduling system with draft save/edit/delete, buffer-day logic post subscription purchase, schedule date validation, queue management, and post-count tracking across scheduled and drafted posts.

    Full draft/schedule pipeline with calendar view, buffer logic, and post-count integrity maintained across plan types.

    React.jsNode.jsMongoDBCron Jobs
  4. buildWeek 1–20

    Cross-Platform Mobile App (Android & iOS)

    React Native or equivalent mobile application mirroring web posting capabilities including post now, schedule, draft, multi-post, payment flow, virality points, save draft for carousel.

    Android and iOS builds with full posting, subscription, payment, and draft capabilities shipped to production.

    React Native (inferred)AndroidiOSStripeAWS S3
  5. buildWeek 4–22

    In-App Notification & Activity Feed System

    Notification infrastructure covering scheduled post success/failure alerts, in-app real-time notifications, seen/read state management APIs, notification count badge on navbar, and accordion-based notification UI.

    Full notification system with real-time in-app alerts, seen/read APIs, and failure attribution per social media platform.

    React.jsNode.jsMongoDBPush Notifications
  6. buildWeek 4–30

    Admin Dashboard & Analytics Portal

    Web-based admin portal with audience management, subscription management, transaction/payment history, revenue analytics graphs, user management, news management, role management, coupon management.

    Feature-complete admin portal deployed to production covering all business-critical management modules.

    React.jsNode.jsMongoDBStripe APIChart Libraries
  7. buildWeek 4–28

    Post Analytics & Virality Points System

    Per-post analytics surfacing engagement data per social platform (Instagram, Facebook, LinkedIn, YouTube, TikTok), a gamified virality points wallet with earn/spend rules, pagination, filtering.

    Live post analytics across 5 social platforms with virality points gamification, pagination, and filtering deployed to production.

    React.jsNode.jsMongoDBInstagram APIFacebook APILinkedIn API
  8. integrateWeek 8–30

    Payment Gateway Integration (Stripe)

    End-to-end Stripe integration including subscription purchase, plan upgrade/downgrade, live webhook for real-time payment status, recurring payment, coupon/promo code system, payment confirmation emails.

    Production Stripe payment system with live webhooks, recurring billing, coupon management, and multi-currency revenue analytics.

    Stripe APINode.jsMongoDBWebhooksEmail Templates (HTML)

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